Do New Things & Live Longer

Many of us have witnessed the troubling effects of ageing on the mind in older friends or family members – the forgotten names, the misplaced keys, the struggle to solve problems that once seemed simple. For decades, scientists have accepted cognitive decline as an inevitable part of growing older. But what if our personality could protect us from some of these changes? A remarkable 25-year study by Dr David Sperbeck, a neuropsychologist at North Star Behavioral Health Hospital in Alaska, has uncovered compelling evidence that certain personality traits might act as a shield against age-related cognitive decline.

The Mind’s Natural Decline

As we age, our brains naturally undergo changes affecting how we think and remember. Processing speed slows, executive functions weaken, and memory becomes less reliable. These changes aren’t necessarily signs of dementia—they’re a normal part of ageing. However, researchers have long observed that people age in very different ways. Some experience significant cognitive decline in their sixties and seventies, whilst others remain sharp well into their nineties. Scientists have identified risk factors that accelerate cognitive decline, including smoking, diabetes, and physical inactivity. But they’ve also discovered protective factors, and personality appears to be one of the most important.

The Curious Mind Advantage

In 1978, psychologists Paul Costa and Robert McCrae introduced the Five Factor Model of Personality, identifying five major personality dimensions. One of these, called ‘Openness to Experience’, has consistently emerged as key in cognitive ageing research.

People high in Openness to Experience tend to be intellectually curious, creative, and imaginative. They enjoy exploring abstract ideas, seeking new experiences, and engaging with complex information. Individuals low in this trait tend to prefer familiar routines, resist change, and exhibit less interest in novel mental activities. This suggests that maintaining mental flexibility may be crucial for preserving cognitive abilities throughout life.

Dr David Sperbeck, a neuropsychologist at North Star Behavioral Health Hospital in Alaska, became fascinated by this connection. Previous studies had hinted at a relationship, but most were too short-term or limited to draw firm conclusions.

A Quarter-Century Investigation

Dr Sperbeck embarked on an ambitious project that would span 25 years and follow the same group of people from middle age into their eighties. Beginning in 1994, he recruited 220 healthy, well educated volunteers aged 55–57 from various healthcare and social service agencies across Anchorage, Alaska.

The participants were predominantly female (58%) with an average of nearly 16 years of education—a highly educated group that would help control for the known protective effects of education on cognitive function. All participants were employed full-time and in good physical and mental health at the time the study began.

Each volunteer first completed the NEO Personality Inventory, a comprehensive assessment designed to measure their propensity for fantasy, aesthetics, feelings, activities, and abstract thinking.
Based on their scores, participants were divided into two groups:

115 scored high in Openness to Experience, whilst 105 scored low. Then, the real work began. Every five years (in 1995, 2000, 2005, 2010, 2015, and 2020) participants returned to Dr Sperbeck’s clinic for intensive cognitive testing. Each session lasted about an hour and included four carefully chosen tests that measured different aspects of mental function.

Measuring the Mind’s Performance

Dr Sperbeck selected cognitive tests that would reveal how different aspects of thinking changed over time. The Stroop Test challenged participants’ ability to focus and control their responses – a key executive function that helps us stay on task and resist distractions. The Category Test assessed abstract reasoning and concept formation, requiring participants to learn from experience and solve complex problems. Memory was evaluated through two different approaches. The Digit Span Reverse test measured immediate memory and mental manipulation, which is the ability to hold information in mind whilst working with it. The Bender Visual-Motor Gestalt Test assessed incidental memory by asking participants to recall geometric designs they had copied earlier, testing their ability to remember information they hadn’t deliberately tried to memorise.

These tests were chosen because they are sensitive to even subtle changes in brain function and reflect the kinds of cognitive abilities we rely on in daily life, from following complex instructions to remembering where we parked the car.

The Protective Power of Openness

The results were striking. Throughout the 25-year period, participants high in Openness to Experience consistently outperformed their more closed counterparts on all cognitive measures, maintaining this advantage even as both groups aged.

The differences became most apparent in participants’ seventies.

Those open to experience continued performing relatively well on tests of executive function, memory, and problem-solving.

Meanwhile, their more closed peers showed steep declines, often beginning in their early to mid-seventies.

By the study’s end, when participants reached their early eighties, both groups eventually showed cognitive decline. However, the open participants had essentially gained five to ten years of preserved cognitive function compared to their closed counterparts. The protective effect was particularly pronounced for executive functions, the mental skills helping us plan, organise, and adapt to new situations. This makes intuitive sense, as people enjoying novel experiences throughout life constantly exercise these capabilities.

Understanding the Brain’s Flexibility

Dr Sperbeck believes the key lies in neuroplasticity—the brain’s remarkable ability to change and adapt throughout life. When we engage with new, challenging experiences, our brains form new neural connections. This process, once thought to stop in childhood, continues well into old age.

People naturally open to experience may constantly stimulate this neuroplastic response. Their brains are regularly challenged by novel information and unfamiliar situations. This ongoing mental exercise may help build ‘cognitive reserve’—a buffer protecting against age-related decline. Recent advances in neuroscience reveal that adult brains can generate new neurons, particularly in the hippocampus, which is crucial for memory formation. Dr Sperbeck suggests that the lifestyle associated with openness, such as seeking new activities, engaging with abstract concepts, and embracing mental challenges, may promote this neurogenesis and help maintain cognitive function.

Lessons and Challenges

Conducting such a long-term study in Alaska presented unique challenges, as 91% of the original volunteers left over the course of 25 years. Many retired Alaskans relocated to warmer climates, whilst others were lost during COVID-19. Despite these challenges, the remaining participants provided valuable insights. Dr Sperbeck maintained scientific rigour by having a research assistant administer personality assessments, ensuring he remained unaware of participants’ classifications until testing was complete. This ‘blinding’ prevented unconscious bias. The study’s length proved crucial for detecting gradual changes that shorter studies might miss.

Implications for Healthy Ageing

These findings have profound implications for approaching ageing and brain health. They suggest personality traits developed early in life may have lasting effects on cognitive function decades later. More encouragingly, they hint that cultivating openness to experience even later in life might help protect against cognitive decline.
The research supports growing evidence that ‘use it or lose it’ applies to our brains. Just as physical exercise maintains muscle strength, mental exercise through novel experiences and intellectual challenges may preserve cognitive function.

A New Perspective on Ageing

Dr Sperbeck’s investigation offers a hopeful message about ageing. Whilst we cannot stop time’s passage, we may have more control over how our minds age than previously thought. The research suggests that staying intellectually curious, embracing new experiences, and maintaining an open attitude might be among the best investments in our future cognitive health.
As our understanding of personality neuroscience advances, we’re appreciating the profound connections between who we are and how our brains age. The mind that stays curious, it seems, may also stay young.

For millions facing cognitive ageing, this research provides both insight and inspiration. It reminds us that our choices—to explore, to learn, to remain open to new possibilities—may echo through our brains for decades, potentially protecting the very essence of who we are as we grow older.

Experiences To Keep You Young

There are two ways to stay young, die early or, as this article suggests, be adventurous and keep having new experiences. We don’t recommend the first option, and I missed the boat for that one anyway, so let’s aim for the second.

Eat At Gitz-Gädi

Gitz-Gädi is a mountain lodge restaurant in the Swiss alps just below the Matterhorn peak, elevated about 1,600m above sea level. The Gitz-Gädi is about as authentic an experience you can get with typical Swiss or Valais dishes as Fondue, Rösti, and Trockenfleisch. The fun part is afterwards you can sled all the way back to the village below after having a couple of drinks. No need to bring the toboggans back, they’ll sort it all out.

Visit Someplace Extreme: Iqaluit Nunavut, Canada

Iqaluit is a working Arctic capital that gives you a real sense of modern life etched into the extreme. Winter is long: February averages sit around –27°C (mean), while July averages around 8°C. It’s cold, but it’s also windy, and the wind-chill is what usually catches visitors out.

Iqaluit is the only capital city in Canada that is not connected to any other settlement by road, meaning every vehicle, piece of furniture, and crate of food must be brought in by plane or by seasonal sealift barges during the short summer window.

The city experiences some of the highest tides in the world at Frobisher Bay, where the ocean water can rise and fall by as much as 12 metres (39 feet) twice a day.
It also briefly became a very unlikely global meeting room: Iqaluit hosted the G7 finance ministers meeting in February 2010, which required extra infrastructure support.

Do Everything on Morgan Freeman’s Bucket List

2007’s the Bucket List’s writer Justin Zackham coined the term “bucket list”, derived from “things to do before I kick the bucket”. Top of his list was “get a film made at a major studio”, so he wrote it about the list. If you want to make friends with a terminally ill Jack Nicholson or Morgan Freeman then you should give these a try:

1. Skydiving
2. Drive a vintage Shelby Mustang and Dodge Challenger around California Speedway
3. Fly Over the North Pole
4. Eat dinner at Chèvre d’or
5. Visit the Taj Mahal
6. Ride motorcycles on the Great Wall of China
7. Attend a lion safari in Tanzania
8. Visit Mount Everest

Dive Between Two Continents

In 1789 an earthquake between the North American and Eurasian tectonic plates created a crack between the two in Thingvellir National Park in Iceland. You can scuba dive between the plates in crystalline water that’s been filtered through volcanic rock via a spring for 30-100 years prior to you swimming in it. The water never freezes over and stays at 2°C – 4°C year round. Tours offer a crash course in tectonic geology before you go.