Often at the first sign of any economic headwind, advertising budgets can be the first things slashed. But as any smart marketer and business owner knows, marketing is intrinsically connected to sales, to awareness, to creating brand margin… you know, all the stuff that goes into actually running a business. The problem is that not […]
The importance of unbiased journalism has been highlighted over recent years, of course with certain examples of voter manipulation and fake news. At the same time, the industry has faced unprecedented pressure from disruptive forces and new business models. It’s not all bad news though. We might still continue to make Mark Zuckerberg rich, local […]
With the year coming to a close, soon the days will be turning tinseled and colourful with Christmas cheer. As you’d expect, Christmas wish-lists will be filled to the brim with roller skates, new socks and the latest iPhone’s or laptops for the beloved teenager in your life. There are, however, a few children in...
It was the great Marilyn Monroe that once said “Hollywood’s a place where they’ll pay you a thousand dollars for a kiss, and fifty cents for your soul”. The film industry is an ever changing landscape – exciting and scary, free and restricting – yet classic Hollywood cinema will always stand the test of time,...
Coming in at number 18 on Forbes annual list of most powerful women, GlaxoSmithKline’s CEO, Emma Walmsley, is the first and only women in the world to head up a major pharmaceutical company. Walmsley started her career at cosmetic giant, L’Oreal, where she worked for 17 years in a variety of management and marketing roles...
Vector is leading the country in creating a new energy future, investing in the growth of Auckland. Driving this new energy future means embracing change and innovation in an industry where multiple global trends like climate change, technology and demand for energy are converging rapidly. In this context, business and market development is key to […]
I have read a lot of published material on women and men’s differences in business. In my opinion, I have found nothing of substance or relevance. There are however some interesting dynamics that I think are note-worthy. I remember reading a Herald article in 2009 saying more women had been achieving more bachelor-level degrees than...
You may not be applying for a job at Google with the out-of-leftfield interview questions that entails, but there’s still one surprisingly simple question that can trip up the most confident of candidates. Are you prepared? How many golf balls can fit in a school bus?”; “How much should you charge to wash all the […]
My day job is owning and running Pure SEO, New Zealand’s largest and most awarded search marketing agency. It is therefore not surprising that I am obsessed with marketing strategies and measuring their results. Over the past decade, we have tried lots of different strategies, from zany radio adverts and sponsoring events, to traditional media...
All of the latest news and pieces from the world of success and business. Focus on… The automotive world may traditionally be seen as a man’s game, however many will be surprised to know that it’s a woman at the top of the US’s biggest automobile manufacturer. General Motors CEO, Mary Barra, has been at...
A Journey to Diversity You may have heard of our M2woman Journey to Excellence Live Forums; an immersive event where a panel of successful women in business talk about the issues and solutions to achieving diversity in the workplace. Currently up to its fifth series, our June panel promises to be another inspiring and informative...
A Journey to Diversity You may have heard of our M2woman Journey to Excellence Live Forums; an immersive event where a panel of successful women in business talk about the issues and solutions to achieving diversity in the workplace. Currently up to its fifth series, our June panel promises to be another inspiring and informative...
For people asked what they know about Vector, Auckland’s electricity company responsible for getting power to your door and keeping the lights on, many are quick to describe it as the company which looks after the poles and wires spread throughout our country’s biggest city. And they’d be right – as the organisation in charge […]
As the CEO of Event Hospitality & Entertainment, JANE Hastings runs a company that operates 60 HOTELS, 150+ CINEMAs, employs 8,000+ people and more than $1bn annual REVENUE, but these diverse industries are linked by a focus on customer experience. Jane is no stranger to finding the commonalties across industries though. In her prior role...
A Journey to Diversity You may have heard of our M2woman Journey to Excellence Live Forums; an immersive event where a panel of successful women in business talk about the issues and solutions to achieving diversity in the workplace. Currently up to its fourth series, our February panel promises to be another inspiring and informative...
I’m one of those people who isn’t too good with change. When I’m home, I like to order the exact same takeaway at my favourite restaurant, walk the identical route to my car and I have almost every colour of my favourite jumpers and running tights. I mean, if it’s good, and I really like […]
When your first big-screen gig is playing shy, quiet Pauline Parker in Peter Jackson’s, Heavenly Creatures, you’d be sure that you’ve hit the big leagues in the acting industry. Widely acclaimed and referenced in universities and high schools, Heavenly Creatures is a cult-classic and brought a Kiwi actress into the spotlight. Now based in Los...
The support of an expert financial adviser can make a real difference to your financial health. Lifetime’s Emily Wheatley advises on the four most important questions you should ask yours. The decision to work with a financial adviser can be one of the most important decisions you make. Who you choose to work with can...
All of the latest news and pieces from the world of success and business. Print Power The stress of owning a small business can sometimes get overwhelming. With bills to pay, clients to impress, stock to get out and emails to send, you’ve barely got time to worry about anything else. The last thing you...
As one of New Zealand’s top models, Ngahuia Williams has graced the pages of some of the world’s most impressive shoots and over the last seven years, with her agency N Model Management, Ngahuia has been sharing the limelight by guiding many young New Zealand models through the industry. Ngahuia talks to us about creating […]
Setting clear money goals as a couple can pay real ‘dividends’ for both your bank account and relationship. Lifetime financial adviser Chané Berghorst explains what you need to consider when drawing up a shared plan. It’s the ‘dirty’ word that can make or break your relationship. Money, although often tarred as a stressor, has the...
PICTURE PERFECT Standing out on LinkedIn can be hard and having a great profile pic can make all the difference. A professional photo shoot is not an option for everyone and so many of us turn to our humble phone to do the job, but with varying results. Enter the HUAWEI nova 3i. With it’s...
How Diane Foreman inspired a new generation of female entrepreneurs. As New Zealand’s original dairy queen, Diane Foreman knows just how challenging it is to be a woman in business. But after making her way to the top, the ice-cream entrepreneur is set to inspire a new generation of female business owners. From a struggling...
THE NEW ZEALAND MENTORING STARTUP THAT’S TAKEN THE WORLD BY STORM. For most of us, our early 20’s are a time of figuring out who we are and where we want to go – it can be a time of uncertainty, dodgy flatting situations and entering the workforce – but for Crimson Education’s Chief Operating...
Five financial goals for women over 40 They’re smart, savvy and earning great salaries – so why are professional women, many in their most important earning decade, not reaching important financial milestones, asks Karen Essex- Mooney. OPINION: Your forties can be the most defining and lucrative decade – especially when it comes to finances. Taking...
Recently, I had the privilege of being a part of the Journey to Excellence panel and addressing some of New Zealand’s brightest and most dynamic women. One of the questions posed to me was on the demands of juggling motherhood and a career. I have been asked this question many times over the years and...
When we’re young a lot of us aren’t taught the ins and outs of the money world from our parents. Our education system doesn’t always do us proud on the subject either. Knowledge on all things money including how to control it, make it and multiply it, often eludes the best of us through no...
All of the latest news and pieces from the world of success and business. Welcome To The Future Smartphones just keep getting more and more well, smart, and the Huawei P20 series is being hailed as the superphone that can deliver next-level artificial intelligence. One of the most exciting features of the P20 series is...
Danielle Power-Silk is a name you’ll be hearing a lot more of in the coming years – the young Kiwi fashion designer has had runway shows at both New Zealand and Melbourne Spring Fashion Weeks, along with being featured in British Vogue. We sat down for a chat with Power-Silk to find out more about […]
The technology industry has been male-dominated for a long time – in 2016, an AnitaB.org survey of 60 of the largest companies in the U.S. found that women held roughly 21 percent of technical jobs. But these statistics are changing as more and more females are looking at a future in tech. We had a talk with […]
Grace Wright Artist, currently taking place in the Child Cancer Foundation’s Haier Big Hoot Art Trail I’d name my autobiography: Diving Head First To me success means: To reach the end of your life having enjoyed every moment along the way and looking back regretting nothing. My most treasured possession: My family Best advice I’ve...
Emma Parry Doctor, Obstetrician and Gynaecologist, Lifemum Medical Ambassador, Businesswoman I’d name my autobiography: ‘Women, Vaginas and Success’! It’s the working title of a book I started writing a couple of years ago. It’s semi-autobiographical and focuses on the stories of the women and families I’ve cared for. I figured it would fly off the...
Ricki Harrison Business Development Manager at Nutra Organics I’d name my autobiography: Life, Love And Other Mysteries… To me success means: To blaze a trail for myself. To stand on my own two feet knowing that effort, talent, the support of a team you trust and sometimes a little luck is all you need. A...
Millicent Austin Florist, La Femme Fleur I’d name my autobiography: The Flower Lady To me success means: Success is convincing my local community to see flowers as a necessity, not a luxury. And having their homes full of beautiful blooms every week. My most treasured possession: My dog Freida. The gender stereotype I can’t stand:...
On March 8th, 2018, International Women’s Day, women were again celebrated for their tenacity and resistance in the face of past and present challenges. In honour, we are celebrating 13 women who are working to create a better and safer life and planet for current and future generations. Eleanor Roosevelt was an influential and respected...
Being an athlete requires a certain set of skills, mental and physical strength, drive and determination, but what happens when that career comes to an end? Elite athletes spend the majority of their young lives training for their chosen sport. While most of us can spend close to a lifetime working our way up the […]
Gender inequality is stubbornly persistent. Even today, despite best efforts, it remains strongly weighted in favour of men. Jo Swinson is a mother, a feminist, a member of parliament in the UK, and now an author, and she is making a difference to gender equality. In 2017 sexual harassment allegations filled headlines and the pay...
Investment 101 Investing is not something that invigorates everyone, but it is something many of us are curious about, and no matter if you are a millennial or a Gen X, we all wonder whether we should have a dabble. A recently developed New Zealand website allows everyday Kiwis to get started in investing, with...
Sarah Walker is a New Zealand woman who pushes herself to her limit at every given chance, and encourages us to get back up and never give up trying. She has stayed strong when facing adversity and found her place as a woman in a male-dominated arena. We sought inspiration from Walker and we also...
Society burdens us with conventions and expectations: go to university, get a job, climb the career ladder, have a family… the list goes on. But what happens when these norms differ from what you want in life? Sarah Knight, corporate-world thrall turned author and anti‑self help guru, discusses how she determined her own idea of...
